Too Good To Go and Bagel Factory partner to fight food wasteToo Good To Go and Bagel Factory partner to fight food waste

18 November 2020 - Bagel chain, Bagel Factory, has joined forces with food app with a conscience, Too Good To Go, to fight food waste.

With over 50 outlets in Ireland and the UK, Bagel Factory has become the latest big bakery brand to partner with Too Good To Go.

The partnership means that initially Too Good To Go app users can prevent freshly filled and unfilled bagels from going to waste at all four of its London Bagel Factory outlets. The partnership is due to roll out to outlets in the North of England in the coming months.

Paschalis Loucaides, UK Country Manager at Too Good To Go, said: “The bakery sector is one where you typically see large volumes of food waste due to the short shelf life of baked goods. That’s why we’re proud to be partnering with Bagel Factory to ensure that it’s delicious bagels are not wasted at the end of every day, but instead enjoyed by our app users. I’m sure our users will love rescuing these bagels and I’m excited to see even more Bagel Factory outlets listed on our app soon”.

Bagel Factory said: “All players in the food chain have the responsibility to prevent and reduce food waste. We are proud to fight food waste alongside Too Good To Go and we are moving in the right direction to become a more sustainable and eco-friendly business. In addition to this, we really think that To Good to Go is a great app for people that would like to have high-value, healthy and fresh products whilst doing something great for the planet!!’’

Too Good To Go lets people buy surplus food and drink from pubs, restaurants, retailers and producers to stop it from going to waste. Consumers simply download the free Too Good To Go app and search for nearby businesses with unsold produce. They then purchase a ‘Magic Bag’, collect it at an allotted time and enjoy it.

For more information on Too Good To Go visit www.toogoodtogo.co.uk.

ENDS

ABOUT TOO GOOD TO GO

Too Good To Go has a simple mission: to make sure all food gets eaten, not wasted.

In 2016, a group of entrepreneurs witnessed restaurant staff throwing away fresh food. The food’s only problem? It hadn’t sold in time, and no one was around to take it off the restaurant’s hands. The group pioneered a seamless solution: an app that lists businesses’ unsold food so local diners can find, buy and enjoy it.

Now, thousands of Magic Bags are rescued from businesses such as supermarkets, restaurants, and bakeries every day. The success of the app powers Too Good To Go’s wider efforts to drive a food waste movement, working with schools, industries and governments to build a planet-friendly food system.

Too Good To Go by numbers:

15 countries

52 million meals saved globally

28 million app installs globally

62,000 partner stores globally

2020 became a registered B-Corp

Find out more at www.toogoodtogo.co.uk, or visit us on LinkedIn, Facebook, Instagram or Twitter.

PR Contact:

Belinda Hallworth - PR Manager

bhallworth@toogoodtogo.co.uk

07519993364